Privacy
Policy

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We’re committed to protecting your privacy and ensuring transparency about how we collect, use, and safeguard your personal information on GrowVia. 

GrowVia Privacy Policy applies
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Privacy Policy

Growvia (Company, we, our, us) operates a digital platform that enables businesses—such as hotels, apparel stores, food chains, and retail outlets—(Users, Merchants, you, your) to manage customer loyalty programs, run multi-store campaigns, and integrate social media activities. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our website, mobile application, and related services (Platform or Services). By accessing or using Growvia, you agree to the practices described in this Privacy Policy.

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Information We Collect

We collect the following categories of information:
  • Information You Provide Directly
  • Business name, contact person, job title
  • Email address, phone number
  • Store locations, GST information (if applicable)
  • Login credentials
  • Social media accounts connected to Growvia
  • Customer data uploaded into loyalty programs (names, phone numbers, points, visit history)
  • Reward campaign details, promotional content
  • Feedback, support tickets, inquiry forms
  • Automatically Collected Information
When you use the Platform, we may collect:
  • IP address
  • Device details (model, OS, browser type)
  • Usage analytics
  • Login timestamps
  • Clickstream data (pages visited, actions taken)
  • Cookies and tracking identifiers
  • Information from Third-Party Integrations
When you use the Platform, we may collect:
  • Social media APIs (Meta, Instagram, etc.)
  • Campaign metrics (likes, comments, shares, reach)
  • Content you publish through Growvia
  • Permissions you grant to these platforms

You may revoke access at any time through the third-party provider.

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How We Use Your Information

We use your data for the following purposes:
  • Service Delivery
  • Create and manage your Growvia account
  • Enable loyalty program operations
  • Process reward points, customer entries, and store-level analytics
  • Facilitate campaign creation and multi-store management
  • Enable social media posting and scheduling
  • Platform Improvement
  • Enhance performance, product quality, and user experience
  • Conduct analytics and reporting
  • Fix bugs and improve system security
  • Security & Compliance
  • Authenticate user access
  • Prevent fraud and misuse
  • Comply with Indian laws, DPDP Act 2023, and global privacy regulations
  • Communication
  • Service-related alerts
  • Updates, newsletters, product enhancements
  • Account notifications
  • Billing and payment notifications

You may opt out of non-essential communication anytime.

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Sharing & Disclosure of Information

We do not sell or rent your data.

We may share information only with:
  • Service Providers
Trusted third parties that help us operate Growvia, such as:
  • Cloud hosting providers
  • SMS gateways, email delivery partners
  • Payment processors
  • Social media API partners

These parties use data solely as per contract.

  • Legal Compliance
We may disclose data if required to:
  • Comply with courts or government authorities
  • Prevent fraud, misuse, or harm
  • Enforce our Terms of Use
  • Multi-Location Business Accounts
For merchants with multiple stores:
  • Store-level employees may access data assigned to them
  • Owners/admins have access to all store data
  • Customer Data (Your End Users)

Growvia acts as a data processor for the customer/visitor data you upload.

  • You remain the data owner/controller
  • We process data securely on your behalf
  • Customer data is never used for advertising or sold to third parties
  • You can request export or deletion anytime
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Data Retention

We retain information only for as long as necessary:
  • Account data → until your account is active
  • Customer loyalty data → until you delete or export it
  • Logs and analytics → as per internal security policy
  • Backup copies → stored securely for disaster recovery
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Data Security

We implement industry-standard security measures, including:
  • SSL encryption
  • Firewall and intrusion monitoring
  • Role-based access control (RBAC)
  • Data encryption at rest (for sensitive fields)
  • Regular audits and vulnerability assessments

However, no system is 100% secure. Users must maintain strong passwords and safeguard login credentials.

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Your Rights

  • Access your data
Depending on applicable laws (DPDP Act 2023, GDPR principles), you may:
  • Correct or update information
  • Delete your data or account
  • Export your customer data
  • Withdraw consent for communications
  • Request restriction of processing

To exercise rights, contact us at: growviasocial@gmail.com

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Cookies & Tracking Technologies

Growvia uses cookies to:
  • Maintain login sessions
  • Improve page performance
  • Analyze usage patterns
  • Personalize experience

You may disable cookies, but certain features may not function properly.

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Third-Party Links

Growvia may contain links to third-party websites.

We are not responsible for:
  • Their content
  • Their privacy practices
  • Any data you share with them
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Children's Privacy

Growvia is not intended for individuals under the age of 18.

We do not knowingly collect data from minors.

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Changes to This Privacy Policy

We may update this Privacy Policy from time to time.

Changes will be reflected with a revised 'Last Updated' date.

Your continued use of the Platform indicates acceptance of the updated terms.

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